The future of augmented reality - disturbing or exciting?! This brilliant film by Keiichi Matsuda shows his vision of what life might be like.
The latter half of the 20th century saw the built environment merged with media space, and architecture taking on new roles related to branding, image and consumerism. Augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it" . It was produced Masters in Architecture, part of a larger project about the social and architectural consequences of new media and augmented reality
Keiichi Matsuda
The film was produced for Keiichi's final year Masters in Architecture as part of a larger project about the social and architectural consequences of new media and augmented reality.
